Unmatched SaaS Expertise
Unlike generalist agencies, we focus exclusively on SaaS. We understand your business models, user journeys, and industry trends, ensuring every design decision supports your success.
Unicorn is the web design agency exclusively dedicated to SaaS companies. With over 15 years of experience, we combine deep industry knowledge and a proprietary CMS framework built on WordPress to deliver high-performance websites that drive growth, enhance user experience, and maximise conversions.
Since 2009, we’ve been on a singular mission: to empower SaaS businesses with cutting-edge websites tailored to their unique needs. Our custom-built framework ensures seamless updates and adherence to brand guidelines, making it easy for you to maintain a consistent online presence.
Unlike generalist agencies, we focus exclusively on SaaS. We understand your business models, user journeys, and industry trends, ensuring every design decision supports your success.
We offer end-to-end services—from strategy and UX/UI design to custom development, content creation, SEO, and ongoing optimisation—all under one roof.
Our custom-built framework on WordPress is designed specifically for SaaS websites, ensuring faster development, superior performance, and easy scalability as your business grows.
We create more than just beautiful websites; we build digital assets designed to generate leads, increase trial signups, and boost conversions.
Working with Unicorn means gaining a dedicated partner committed to your long-term growth, not just a service provider.
Our team lives and breathes SaaS. With deep industry knowledge and specialised skills, we deliver tailored solutions that drive growth for your unique SaaS business.
Whether you’re a funded startup ready to make a splash, a growth-stage company looking to scale rapidly, or an established player aiming to sharpen your competitive edge, Unicorn has the expertise and passion to elevate your web presence.
Alex brings nearly two decades of web and marketing expertise to Unicorn. Since 2003, he’s been immersed in the world of websites, honing his skills in B2B SaaS marketing since 2009. As Co-Founder, Alex drives strategy and maintains client relationships, ensuring each project aligns with our partners’ business goals and the ever-evolving SaaS landscape.
Phil’s multifaceted skill set is the cornerstone of Unicorn’s technical excellence. Blending graphic design, website design, and development expertise, he transforms complex SaaS concepts into visually stunning, user-friendly websites. Phil’s ability to simplify technical intricacies ensures that each project not only looks incredible but also effectively communicates our clients’ core brand messages.
Christian’s background in alliance marketing, partnerships, and account management brings a strategic and friendly edge to Unicorn’s client relationships. His results-focused approach and deep understanding of the SaaS ecosystem help our clients navigate growth challenges, ensuring that each website we create is a powerful tool for business expansion.
Jodie combines her background in graphic design and UX from the SaaS industry with her talent as an illustrator to create visually compelling and user-centric websites. Her designs not only capture the essence of each SaaS brand but also ensure intuitive navigation and engagement, setting our clients apart in the competitive digital landscape.
Emma brings a decade of digital design experience, with five years focused on SaaS platforms, to Unicorn’s creative team. Her expertise in user-centered design principles ensures websites that are both visually striking and highly functional. Emma excels at translating complex SaaS concepts into intuitive designs, crafting digital experiences that drive user engagement and conversions for our clients.
With web design experience dating back to the early 2000’s, Sam brings a wealth of knowledge to every project. More than just a coder, Sam sees herself as a strategic partner in each client’s online success. Her approach combines technical expertise with business acumen, resulting in websites that are not just functional, but powerful tools for SaaS growth.
Ben’s diverse writing background, spanning from political campaigns to local businesses, brings a unique perspective to 10+ years of SaaS copywriting. His ability to craft distinctive brand voices and compelling messages helps our clients stand out in the crowded SaaS market. Ben’s expertise ensures that every word on our websites works hard to engage, persuade, and convert.
Mark’s extensive experience including a career in IT and technology before becoming a copywriter, makes him a versatile asset to the Unicorn team. His background in agency work and commercial campaigns, combined with his strategic marketing insight, ensures that our website copy not only engages readers but also drives meaningful business results for our SaaS clients.
Alex brings a data-driven approach to Unicorn’s digital marketing efforts, crafting organic SEO strategies that boost our clients’ online visibility. His expertise in search engine algorithms and user behaviour ensures that each website not only attracts visitors but converts them into valuable leads and sales. Alex’s drive ensures every SaaS website is optimised for both user experience and search engine performance.
Charlotte’s corporate marketing background and meticulous attention to detail make her an invaluable asset in ensuring the quality of our deliverables. Her keen eye catches the nuances that others might miss, guaranteeing that every Unicorn website meets the highest standards of functionality, user experience, and brand alignment.
Danielle plays a crucial role in bringing our websites to life. Her expertise in content management and site updates ensures that each Unicorn website is not just beautifully designed but also fully functional and up-to-date. Danielle’s efficiency and attention to detail contribute significantly to the seamless launch and ongoing success of our clients’ websites.
Lydia’s proficiency in content integration and site maintenance is key to delivering polished, high-performing websites. Her skilful handling of updates and content management ensures that our clients’ websites remain fresh, relevant, and aligned with their evolving business needs, contributing to long-term digital success.
Do your software justice & increase website conversions with full service outsourced website solutions just for SaaS businesses
